5 continents drive

5 continents drive

TOYOTA GAZOO Racing believes "On the road we learn how to make ever-better cars." 5 Continents Drive Project was formulated to put this maxim to the test. Starting from 2014 with milestone to the 2020 Tokyo Olympic and Paralympic Games, Toyota employees will be hitting the open road and crossing five continents. Their mission explore potential product improvements more deeply informed and personally involved team members. 

In addition to Toyota employees, members from SUZUKI MOTOR CORPORATION, Hino Motors Ltd., and TOYOTA AUTO BODY Co., Ltd. also participated in the Africa stage of the project; a total of 76 people covered 10,600 kilometers over a period of two months. The team drove across Africa’s diverse and wide-ranging roads, where they experienced first-hand the harsh conditions in which vehicles were used and listened to direct feedback from African customers. As a result, team members were moved to consider what it meant to make “ever-better cars,” exchanged views with their colleagues, and devoted themselves to thinking about cars.

 

DURATION

Team 1: Around 25 DAYS, starting August 27 through September 20.

Team 2: Around 24 DAYS, starting October 9 through NOVEMBER 1.

 

ROUTE

10,600km in total across the following countries.

Team 1: Durban, Arusha, Ngorongoro, Serengeti, Dar Es Salaam, Kitwe, Lusaka, Kafue, Victoria Falls, Kasane, Francistown, Bulawayo, Masvingo, Musina, Phalaborwa, Nelspruit and Johannesburg.

Team 2: Durban, Windhoek, Swakopmund, Sesriem, Lüderitz, Keetmanshoop, Springbok, Clanwilliam, Cape Town, Stellenbosch, Mossel Bay, Port Elizabeth, Graaff-Reinet, KimberleyBloemfontein, Maseru, Afriski and Sani Pass.

 

VEHICLES INVOLVED

Fortuner, LC200, Prado, Hilux DC, Ford Ranger, Rav4, Corolla, Quest.

 

EMPLOYEES

Toyota, Suzuki, Hino Motors and Toyota Auto Body organize a mixed team of about 80 employees

Partners

Total Innovation group Toyota financial services